SBEA — Top Betting Event in East Africa
Sports Betting East Africa (SBEA), is celebrating its 10th annual. Over the last 9 years this has been the go to event for African operators, regulators, manufacturers, payment and software providers and other stakeholders to connect, share ideas, see the latest gaming products and help grow the industry in the region.
The eSports and business landscape in East Africa is rapidly expanding and full of potential. With a young, tech-savvy population, the region is poised for significant eSports growth. Countries in East Africa are increasingly recognizing eSports as a catalyst for economic development and job creation.
SBEA summit 2025 aims to build on the successes of previous events, featuring an agenda that will equip attendees with the latest insights into market developments, operational strategies, regulatory changes, and emerging trends.
Sports Betting East Africa 2025: What to Expect
The East Africa Betting event is taking place from 20 to 21 May, 2025 in Dar es Salaam, Tanzania. For attendees, Dar es Salaam Serena Hotel was chosen as the place for rest.
According to the agenda, this iGaming event includes numerous panel discussions like:
- Aligning Industry Goals with East Africa’s Regulatory Evolution;
- Collaboration for Player Protection: How Governments, Operators, and Communities Can Work Together to Create an Ethical and Prosperous Betting Ecosystem;
- Expanding Safer Gaming Strategies Beyond Major Markets;
- Adapting Global Practices to East African Realities;
- Tech-Driven Solutions for Responsible Gaming and Regulatory Compliance;
- Esports and Youth Empowerment;
- Tapping into Africa’s Growing Mobile Betting Market, and so on.
The full program of the upcoming 10th annual sports Betting East Africa event you can find on the main website of the Betting conference in Africa.

Sports Betting East Africa 2025 Registration
If you want to attend the summit and exhibition for African operators, you still have the opportunity to register. How to do it:
- Visit the website and navigate to the registration section;
- Select a payment method, either Card Payment or Invoice Request;
- Select your ticket, fill in the form, and you’re all done.
Let’s take a look at the tickets you can purchase to get to SBEA 2025.
| Ticket | Description | Price |
|---|---|---|
| 2 Day Delegate Pass (Based Internationally – Outside of Africa) (Access to 20 & 21 May) | Access To Conference & Exhibition, Daily Networking Lunch, Coffee Breaks & Refreshments. Applicable to those living outside of Africa. | €795 |
| 2 Day Delegate Pass (Based in Africa) (Access to 20 & 21 May) | Access To Conference & Exhibition, Daily Networking Lunch, Coffee Breaks & Refreshments. Available ONLY to those living in Africa. | €595 |
| 2 Day Delegate Pass (Based Locally – In Tanzania) (Access to 20 & 21 May) | Access To Conference & Exhibition, Daily Networking Lunch, Coffee Breaks & Refreshments. Available ONLY to those living in Tanzania. | €395 |
SBEA+ has built a strong reputation for creating new partnerships and finalizing deals during its networking events. With various opportunities to connect throughout the summit, attendees can engage with industry leaders and decision-makers to secure agreements and establish valuable collaborations.






