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The end of August was fruitful for updates, Google Gemini released an AI photo editor and image generator that can be used by anyone for free.
Let’s have a look at another AI tool and see how it can actually help marketers.
What is Nano Banana by Google?
Nano Banana is a funny wording for a very powerful AI image editing tool by Google. It’s a part of Gemini 2.5 Flash Image ecosystem that can generate photos based on text requests and can help edit images better than many manual editors.
As of now, the tool is free in Gemini app and web version, Gemini API costs $0.039 per image.
Main features of Nano Banana
The tool is so hyped up for a reason — it can easily replace Photoshop and similar tools by its functionality. So, what can Nano Banana do?
- Image editing by text: you can upload photos and write what needs to be changed, like “delete logo and change background color to green”.
- Saves the starting image with details after editing: for instance, if you ask to change the color of your shirt in an image, it’ll not change anything but the color, details stay on the image.
- Allows to unite photos in one new image.
- Can change or transfer style from one image to another: for instance can transfer pattern or texture.
- High quality and realistic photos: it creates image with high resolution and make them look real.
- Text understanding: it can correctly show fonts and texts on the image, unlike many other AI like ChatGPT.
How to use Nano Banana for affiliate marketing?
This AI instrument is for sure perfect for making ad creatives for affiliates and conducting A/B tests. Let’s see practical examples of how it can be used.
1. Works for any traffic source.
If you work with Facebook, it’ll give you an image shaped for it and even for the target audience.
2. Easy adaptable.
You can ask it to redo the image for another source or sizing, or even moderation!
3. Style change for various purposes.
You can ask the AI to create a meme or a more professinal image for exact traffic sources.
4. Localization and translation.
Work with many GEOs and get tired of making creatives yourself? Nano Banana solves the problem easily. Moreover, it can analyze similar ads and give you tips!
5. Creates many variations for your ads.
This Google AI helper can actually help affiliates to simplify the A/B testing process. Just explain what you need and watch creatives appear!
What’s next?
Google hasn’t announced further advancements to the AI editor, yet we can expect that there will be animation and video editing features that could also be of use for marketers, as well as speed and quality improvements!
