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Choosing the correct Facebook banner sizes and dimensions in 2025 is essential if you want your visuals to display perfectly across desktop, mobile, and ads. Whether you’re designing a profile picture, cover photo, event header, or ad creative, the right Facebook post banner size and ratio ensure your content looks professional on every device.
In this guide, we’ll break down all facebook banner measurements, including ratios for profiles, pages, events, stories, and Facebook Ads.
We’ll also cover the following sizes: Facebook banner size, profile picture size, post size, event cover photo size, stories, and ads banner sizes.
Facebook Cover Photo Size: Cover Photo Dimensions for Mobile and Desktop
Your cover photo is the most visible banner on your profile or page, but different devices crop it in different ways. Before designing, make sure you’re using the correct dimensions so key content remains visible.
Facebook Cover Photo Dimensions
- Recommended size: 851 × 315 px;
It usually displays as 820 × 312 px on desktop and 640 × 360 px on mobile.
This Facebook banner ratio is a wide rectangle, ideal for branding, announcements, and product visuals. It works best with centered elements to avoid losing important details. Because Facebook crops differently depending on the device, keep text and key visuals in the center area to avoid losing details.
Check the table below for all Facebook banner image sizes:
Facebook Profile Photo Size in 2025: Image Size Guide for a Profile Picture
Before uploading your profile photo, it’s important to understand how Facebook crops and displays the image. Even though you upload a square picture, it appears as a circle, that’s why preparing the right size will prevent accidental cut-offs.
- Best size to upload: 320 × 320 px;
- Minimum size: 180 × 180 px;
Bear in mind that important elements like faces, icons, or logos should be centered. Although you upload a square, the edges will be cropped when displayed as a circle. This is crucial for perfect Facebook profile banner size alignment.
Facebook Post Sizes in 2025: Best Practices and Template
When sharing posts, links, or visual content, choosing the right image size ensures your post looks sharp and clickable. The format you choose also affects how your content appears on users’ feeds.
- Recommended size for images: 1200 × 630 px;
- Aspect ratio: 1.91:1.
This is the universal Facebook post banner size for shared links and general posts.
For carousel posts, go with 1200 × 1200 px (1:1 aspect ratio) to keep the slides consistent.
Creating a Facebook Event Cover Photo Size in 2025
Event banners are displayed in multiple formats depending on where users see them. Using the correct size helps your event look clean and professional across Facebook’s interface.
- Recommended size: 1920 × 1005 px;
- Minimum allowed: 400 × 150 px.
This is one of the widest Facebook banner size dimensions, ensuring your event looks clean and sharp on both desktop and mobile. This wide format is perfect for bold visuals.
Facebook Stories Size in 2025
Stories are vertical and fast-moving. To ensure your graphics look great on mobile and nothing gets covered by interface elements, stick to the recommended size and safe zones.
- Ideal size: 1080 × 1920 px;
- Aspect ratio: 9:16.
Leave the top and bottom 14% (around 250 px each) free from essential text or logos – these areas are often hidden by Facebook UI elements like usernames and input bars.
Facebook Ads Banner Sizes in 2025
Facebook Ads appear in many different placements, and each one has its own dimension requirements. Using the right formats ensures your creative displays correctly and boosts performance. Here are the updated FB banner size in pixels for 2025:
Feed Ads
- 1080 × 1080 px (1:1);
- 1200 × 628 px (1.91:1).
Right Column Ads (Desktop Only)
- 1080 × 1080 px.
Stories Ads
- 1080 × 1920 px (9:16)
Marketplace and Instant Articles
- 1080 × 1080 px (1:1)
These are the essential Facebook banner sizes in pixels for ads across the platform’s placements
Final Tips for Perfect Facebook Banners in 2025: Perfect Facebook Cover Photo
- Always design with safe zones in mind and avoid placing critical text near edges;
- Upload the images шт highest quality possible for sharpness on screens;
- Test your banners on both desktop and mobile to ensure proper cropping;
- Maintain consistent branding across all Facebook banner aspect ratio formats.
By using the correct sizes and following these guidelines, you’ll ensure every piece of visual content, from profile banners to ads, looks perfectly polished in 2025.
- What is the recommended Facebook banner size in 2025?
The recommended Facebook banner size for 2025 is 851 x 315 pixels, which ensures your cover image looks sharp on both desktop and mobile. Facebook displays it at 820 x 312 px on desktop and 640 x 360 px on mobile, so using the full recommended size helps maintain quality. - How to design a banner that looks sharp on all devices?
To make your banner look crisp everywhere, upload it in 851 x 315 px, keep all essential text and visuals centered, and use high-resolution images (PNG for graphics, JPG for photos). Avoid placing important elements near edges, as mobile cropping may hide them. - What’s the best aspect ratio for Facebook cover images?
The optimal aspect ratio for Facebook cover photos is 2.7:1 (based on recommended 851 x 315 px). This ratio helps maintain consistent display across different devices without distortion. - Do Facebook post banners use the same dimensions as cover photos?
No. Facebook post banners do not use the same dimensions as cover photos. The recommended Facebook post image size is 1200 x 630 px (1.91:1), while cover photos use 851 x 315 px. For square posts or carousels, use 1200 x 1200 px instead.
